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    <loc>https://www.widelyregarded.com/power-of-one</loc>
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    <lastmod>2019-05-14</lastmod>
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      <image:title>Power of One // Widely Regarded - ​Malaria is curable</image:title>
      <image:caption>Yet still ravaging the world. Why? It seems too remote and action only comes when we feel hope is close.</image:caption>
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      <image:title>Power of One // Widely Regarded - Power of One</image:title>
      <image:caption>Our pro-bono campaign created intimate connections to real children saved by MNO. The Power of One campaign was all about $1 saving one life and allowing people to track the journey for themselves</image:caption>
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  <url>
    <loc>https://www.widelyregarded.com/about</loc>
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    <lastmod>2022-01-26</lastmod>
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      <image:title>About</image:title>
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  <url>
    <loc>https://www.widelyregarded.com/about-with-logo-images</loc>
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    <lastmod>2017-03-17</lastmod>
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  <url>
    <loc>https://www.widelyregarded.com/kashi-1</loc>
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    <lastmod>2020-02-16</lastmod>
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      <image:title>Kashi - KASHI: SHARE YOUR HAPPY</image:title>
      <image:caption>Displaced by fresher competitors, this natural food pioneer had lost its way. We were charged by Kellogg’s global head marketing to “give Kashi its soul back.”</image:caption>
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    <image:image>
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      <image:title>Kashi - KASHI: SHARE YOUR HAPPY</image:title>
      <image:caption>Displaced by fresher competitors, this natural food pioneer had lost its way. We were charged by Kellogg’s global head marketing to “give Kashi its soul back.”</image:caption>
    </image:image>
    <image:image>
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      <image:title>Kashi</image:title>
      <image:caption>I served as creative lead through the pitch, strategic repositioning and launch. The final campaign out-tested every other brand in Kellogg’s portfolio and reversed a multi-year sales slide.</image:caption>
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      <image:title>Kashi</image:title>
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      <image:title>Kashi</image:title>
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      <image:title>Kashi</image:title>
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      <image:title>Kashi - WHAT'S YOUR HAPPY?</image:title>
      <image:caption>To invite real people to share their personal “happy” across social, we targeted consumers based on shared passions and served up relevant conversations from Kashi’s best and brightest.</image:caption>
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      <image:title>Kashi</image:title>
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      <image:title>Kashi - Kashi: Share Your Happy Anthem</image:title>
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  <url>
    <loc>https://www.widelyregarded.com/wolverine-social</loc>
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    <priority>0.75</priority>
    <lastmod>2020-02-19</lastmod>
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  <url>
    <loc>https://www.widelyregarded.com/butterball-alexa</loc>
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    <lastmod>2020-02-19</lastmod>
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      <image:title>Butterball Alexa</image:title>
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      <image:title>Butterball Alexa</image:title>
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      <image:title>Butterball Alexa</image:title>
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      <image:title>Butterball Alexa</image:title>
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  <url>
    <loc>https://www.widelyregarded.com/vic-mensa</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-02-19</lastmod>
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      <image:title>Vic Mensa</image:title>
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      <image:title>Vic Mensa</image:title>
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      <image:title>Vic Mensa</image:title>
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      <image:title>Vic Mensa</image:title>
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      <image:title>Vic Mensa</image:title>
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  <url>
    <loc>https://www.widelyregarded.com/project-bootstraps</loc>
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    <lastmod>2020-02-19</lastmod>
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      <image:title>Project Bootstraps - Wolverine: Project Bootstraps</image:title>
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      <image:title>Project Bootstraps - Wolverine: Project Bootstraps</image:title>
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      <image:title>Project Bootstraps</image:title>
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      <image:title>Project Bootstraps - Wolverine: Bootstrappers Intro</image:title>
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      <image:title>Project Bootstraps</image:title>
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      <image:title>Project Bootstraps</image:title>
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      <image:title>Project Bootstraps</image:title>
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  <url>
    <loc>https://www.widelyregarded.com/work</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2023-02-11</lastmod>
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      <image:title>Work - America loves cars, but despises car shopping.</image:title>
      <image:caption>Enter the Car Kids</image:caption>
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    <image:image>
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      <image:title>Work - WE WALK PAST HOMELESS KIDS EVERYDAY</image:title>
      <image:caption>But do we see them? We made the invisible visible for one night by creating a charity sleep out in Chicago's Lincoln Park.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1486068981995-HDR04DUPAA7ZCIIQ3EMU/image-asset.jpeg</image:loc>
      <image:title>Work - Once Upon a Family</image:title>
      <image:caption>Disney excels at fairy tales, but we wanted to help them get real.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1485965460739-GTRW9R7SD7GXHY2XTBDZ/OFB+preview.jpg</image:loc>
      <image:title>Work - Kellogg’s had a problem...</image:title>
      <image:caption>Cereal is no longer the undisputed king of breakfast.  </image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1486069609900-QJUUW92XK67P0O8YT3OG/image-asset.jpeg</image:loc>
      <image:title>Work - PlayStation: Always On</image:title>
      <image:caption>Reeling from a hacking scandal, PlayStation Network was looking for a new digital engagement agency to reconnect with core gamers.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1581887909796-6GQXUOGIAXADFFJQV95L/image-asset.jpeg</image:loc>
      <image:title>Work - SHARE YOUR HAPPY</image:title>
      <image:caption>Surrounded by new competitors, this natural food pioneer had lost its way. We were charged by the global head of Kellogg’s marketing to “give Kashi its soul back.”</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1563227424805-GJ887M46N450LCGF455X/Screen+Shot+2019-07-15+at+4.49.07+PM.png</image:loc>
      <image:title>Work - Dig In</image:title>
      <image:caption>To help a 135+ year old Michigan boot company discover how to tell its story, I got to rebuild a great American brand from the ground up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1662566498369-V9X2AG2VZF3C6HROET13/Happy+home.001.jpeg</image:loc>
      <image:title>Work - MOOD RING IRL</image:title>
      <image:caption>Helping my friends at MNML Design, I was lucky to craft the brand copy for the launch of Happy Ring, a new smart tracker for mental wellness.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1662731997327-UR8FVR4PWI1I2RPFEGNK/FF+view.jpg</image:loc>
      <image:title>Work - Grown different</image:title>
      <image:caption>With 134 acres in the hills of Santa Barbara county, Farming First is one of the largest legal cannabis farms in the world. I loved working on the strategy and branding for FF and their new retail brands.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1486078171466-RVZOHE0VKUE05LJMCNVL/image-asset.jpeg</image:loc>
      <image:title>Work - Odds &amp;amp; Ends</image:title>
      <image:caption>Even more projects and pitches. This one's from my Malaria No More campaign.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/587fdf04db29d66b81ece232/1662674555695-9IU5G8HZ9H7567QBT5DB/1912216_BushsBeans_Winter192539_Tailgating_A.jpg</image:loc>
      <image:title>Work - MAGICAL FRUIT</image:title>
      <image:caption>For 2 years, I was the creative lead on Bush’s social. By building client trust, we shifted from bland recipe posts to embracing the web’s weird love of beans.</image:caption>
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  <url>
    <loc>https://www.widelyregarded.com/work-1</loc>
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    <priority>0.75</priority>
    <lastmod>2020-06-09</lastmod>
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  <url>
    <loc>https://www.widelyregarded.com/work-flatiron</loc>
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    <lastmod>2022-09-07</lastmod>
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</urlset>

